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Back to School Success with Custom Plastic Bags

It’s back to school season and you know what that means: families all over the country are shopping for new school clothes! Even individuals who’ve graduated and don’t yet have children of their own get the shopping bug when the weather cools down. Ensure that your products are front-row center in front of these back to school shoppers with standout apparel bags.

Know Your Audience

Just as the style of your apparel items, from t shirts to underwear, will depend on the age, gender and interests of your audience, your custom plastic bags should take these factors into consideration as well. Trying to appeal to the younger crowd? License popular cartoon characters for your clothing and feature them on your custom plastic bags as well. Catering to a more sophisticated crowd? Ask your plastic bag manufacturer to feature more classic imagery and colors.

Brand Appeal

Many shoppers are extremely brand conscious. They are looking for your name and logo, so make it easy for them to find. Ask your plastic bag manufacturer to give your logo a prominent placement on your custom plastic bags. Be sure to specify how large you want the logo to be and how it should be oriented on the bags. You’ve put a lot of effort into building your brand, make it work for you by spotlighting it on your custom apparel bags.

Function Matters

Form is obviously important when it comes to custom plastic bags for apparel and fashion products, but function is equally significant. Are your customers going to want to try on your clothing before they buy? Ask your plastic bag manufacturer how you can make your custom plastic bags easy to open and reseal. Want them to feel how soft the fabric of your t shirts is? Work with your plastic bag manufacturer to design a package with a peek through hole. Allowing your customers to experience your apparel before they buy increases the chances that they will choose you over a competitor.

Don’t let these back to school shoppers pass you buy! Make your clothing stand out with the optimal custom plastic bags. Call your plastic bag manufacturer today to get started.